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Publicity From the Trenches: Sherri Rosen

Jon Taffer and Robert Irvine both create miracles for both failing bars and restaurants. Jon creates a new bar, with a perfect brand, realizes the demographics of what is needed and focuses on the target population where the bar is located.  Robert Irvine with his design team will come in and do the same with a failing restaurant. Providing hands on help to improve customer service in the front of the house and creating a menu that will   target the population where the restaurant is located.  Both of these men create something for bar owners or restaurant owners and a great publicist can do the same for an author who has written his /her first novel, memoir, inspirational book, book with a message or self-help book. Creating a campaign that would match your target audience, your potential readers and much more is the job…

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